cause related marketing

Cause related marketing is a proven way to enhance a consumer’s relationship with your brand. Research carried out by Business in the Community has shown that an effective partnership between a charity and business can improve consumer perception of your brand and encourage loyalty.

It’s a win-win partnership because the business is able to build on its existing strengths, and combine them with the reputational appeal of a charity. If you have any thoughts on products or services of yours that might offer opportunities for a cause related marketing programme for Royal Manchester Children’s Hospital, we’d be delighted to hear from you. Please ring our Corporate and Individual Fundraising Manager, Jenny Clarke on 0161 276 4601

The children's burns unit was the first of its kind when it opened in 1953. Today it is the largest specialist burns unit in the country.

Gifts in kind

Sponsorship

Corporate partners

Cause-related marketing